Moontower is an experience-based community for living, connecting, creating, and collectively contributing to the Downtown Phoenix culture.

Cinematic in nature, the brand utilizes type-forward design and dramatic, playful environmental graphics to highlight the storied history of the area. A darker color palette grounds the light and bright interiors while masculine/feminine moments offer greater visual interest and balance.

• Branding Positioning

• Signage

• Social Media

• Ephemera

• Welcome Gifts